Reign Bowstrings by Simon Scott
Reign Bowstrings launched in 2013, founded by leading UK archer Simon Scott. He brings over 35 years of competitive experience and 25 years in the archery industry. After leaving the archery retail sector, he chose to focus on what archers increasingly demanded. They wanted reliable expertise, precision equipment, and bowstrings built to perform.
Driven by this growing demand, Simon continued to support archers through expert equipment setup, professional coaching, and high-quality string making.
As a result, Simon built the Reign brand around craftsmanship, longevity, and responsible production. By carefully sourcing the finest tools and developing bespoke solutions where standard equipment fell short, he created bowstrings exactly as intended. Consequently, every Reign Bowstrings product arrives fully pre-tensioned and engineered for exceptional accuracy. Simon produces each string with zero compromise on quality or performance. This approach delivers long-lasting durability, fewer replacements, reduced waste, and bowstrings that are truly built to last.
About the Strings
While much of the Reign Bowstrings manufacturing process remains a closely guarded secret, craftsmen handcraft every recurve and compound bowstring. They refine these methods through decades of elite-level experience. From the outset, the team twists each string to an exact length and pre-stretches it under more than 400lb of controlled pressure before applying any linear serving. This process removes string creep. Thus, archers maintain stable bracing height on recurve bows and consistent, repeatable timing on compound setups, even during high-volume training and competition.
As a result, athletes trust Reign Bowstrings at the highest levels of the sport. Archers use them to achieve world records, continental records, and medals at major events. European Champions, World Champions, and World Games medallists rely on Reign strings when performance matters most. In addition, Reign Bowstrings support athletes across the full competitive spectrum, from Olympic and Paralympic archers to elite professionals competing at international championships worldwide.
This proven performance also benefits everyday archers. It delivers long-term consistency and reduces the need for frequent retuning. It also builds confidence that equipment will hold its settings under pressure. Finally, with hundreds of colour combinations available, archers can fully customise their bowstrings. Whether they choose colours for personal style, team identity, or branding, they still benefit from the same uncompromising standards of accuracy, durability, and reliability demanded by the world’s best.